Reach new and expecting parents across four channels
Birthbabe is an independent platform covering pregnancy, birth and early parenthood. We partner with brands that genuinely serve our community, across our website, quarterly magazine, weekly newsletter and social channels.
Get in touchWebsite
Evergreen articles and guides, reaching new readers through search every day.
Magazine
A quarterly digital and print magazine, direct to prams and changing bags and shared between friends.
Newsletter
A weekly email, direct to opted-in inboxes. High-intent, engaged readers.
Social
A growing community of parents and parents-to-be across Instagram.
Our readers are pregnant women, new mothers and parents in the early years, actively researching, purchasing and making decisions for their growing families.
We offer three ways to partner with Birthbabe, from deep platform-wide integration to single campaign placements. All partnerships are values-led and pricing is available on request.
Founding Partner
Exclusive, long-term alignment across all four Birthbabe channels. For brands wanting genuine, values-led integration with our whole platform.
- Full-page ad in every quarterly magazine issue
- Homepage and website feature placement
- Monthly newsletter feature or spotlight
- Regular inclusion across social channels
- Annual partnership, exclusive within your product category
Price on request
Issue Partner
Named partner for one quarterly issue, with matching newsletter and social coverage in the same period.
- Half-page ad in the issue
- Issue-specific website feature or editorial mention
- Newsletter spotlight in launch week
- 1 to 2 social posts tied to the issue
Price on request
Single Placement
A defined advertising slot, ideal for brands testing the water or running a specific campaign. Choose from:
- Quarter-page ad in the magazine
- Website banner placement
- Dedicated newsletter ad slot
Price on request
Editorial independence
Partnerships are always clearly separated from our content. Our editorial voice stays our own.
Values-led only
We only work with brands we believe genuinely serve parents. We reserve the right to decline any enquiry.
Full transparency
All paid partnerships are clearly labelled. Our audience trusts us and we protect that.
Early mover advantage
Founding partners lock in launch-level rates as Birthbabe grows across print, digital and social.
Open to something different?
Every brand is different. If none of the above feels quite right, we are open to creative collaborations and bespoke partnerships tailored to your goals. Get in touch and let’s talk.
Interested in partnering with Birthbabe?
We would love to hear from you. Download our media kit for full audience stats and rate card, then drop us an email with a bit about your brand and what you are looking for. We will get back to you within 48 hours.
Download our media kitAll enquiries are reviewed personally. We only take on partnerships that feel right for our community.